Not Your Average Quarter-Hour

Ratings insights for programmers

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Just for PDs

If you want to boost your programming skills, you're at the right place. Here you'll find information on the services Arbitron offers to help you program more effectively.

Free Studies

Radio Today An in-depth look at radio listening nationally and by individual formats

Black Radio Today An in-depth look at how Black Americans use radio

Hispanic Radio Today An in-depth look at how Hispanic Americans use radio

For additional studies and reports, please see Free Studies & Reports

Survey Information

Station Information Profile Everything you need to know about the station profiles Arbitron uses to credit diaries. Review the profile of any station in the U.S., see update return schedule, read frequently asked questions and more.

Presurvey Bulletin Get information on changes in survey specifications or Arbitron policies and procedures. Now available to Arbitron clients under Survey & Market Info in the right column on

Social Media Dos & Don’ts (PDF) Guidelines for using social networking sites and other social media3.11.13

Rating Distortion and Rating Bias Handbook of Arbitron ratings bias policies to help your station avoid on-air comments or promotions that might distort ratings.

Terms for the Trade A guide to ratings terms and concepts that every PD must know.

Schedule Diary Review Appointment Schedule a diary review in Arbitron's Columbia, Maryland, facility online.


Online Training Short on time? Learn online. Free Web-based training available for a variety of Arbitron services. PD-specific courseware includes Arbitron 101 and PD Advantage.


PD Advantage Audience analysis software for programmers

Programmer's Package Special group of programming-specific reports for use with Maximi$er software. En Español

Arbitrends Ratings service that delivers updates between standard quarterly survey releases.