More Information on the Portable People Meter

If you are interested in learning more about the Arbitron Portable People Meter, there are a number of Arbitron contacts who can help you:

Reporters and Journalists
Thom Mocarsky
Senior Vice President, Press and Investor Relations
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
Phone: (410) 312-8239
Fax: (410) 312-8650
thom.mocarsky@arbitron.com

Note to the press: Calling Arbitron executives directly will only get your call referred to the press office. Start with me and you'll get what you need more quickly! TOP


Arbitron's PPM Initiatives
Pierre Bouvard
President, Sales & Marketing
Arbitron Inc.
142 West 57th Street
New York, NY 10019-3300
pierre.bouvard@arbitron.com

Domestic PPM Marketing
Jay Guyther
Senior Vice President, Ratings Services
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
jay.guyther@arbitron.com TOP

PPM Programming Services
Gary Marince
Vice President, Programming Services and Development
Arbitron Inc.
142 West 57th Street
New York, NY 10019-3300
gary.marince@arbitron.com

International PPM Marketing
Brad Bedford
Vice President, International Sales
Arbitron Inc.
142 West 57th Street
New York, NY 10019-3300
brad.bedford@arbitron.com

Engineering Inquiries Related to U.S. Encoding Activities
David Forr
Director, U.S. Encoding Operations
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
david.forr@arbitron.com TOP

Engineering Inquiries Related to International Encoding Activities
Richard Fiasconaro
Director, International Engineering
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
richard.fiasconaro@arbitron.com

View the Fact Sheet about the Arbitron encoders. TOP


Radio Stations
Tony Hereau
National PPM Account Manager
Arbitron Inc.
222 South Riverside Plaza, Suite 630
Chicago, IL 60606-6101
tony.hereau@arbitron.com

Radio Groups/Agency Holding Companies
John Snyder
Vice President, PPM Sales
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
john.snyder@arbitron.com TOP


TV Stations/Groups/Networks/Rep Firms
Carol Edwards
Senior Vice President, Sales, Advertiser, Agency, Television and Out-of-Home Media
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
carol.edwards@arbitron.com TOP


Cable System Operators/Networks
Carol Edwards
Senior Vice President, Sales, Advertiser, Agency, Television and Out-of-Home Media
Arbitron Inc.
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
carol.edwards@arbitron.com TOP


Advertisers and Advertising Agencies
Tony Hereau
National PPM Account Manager
Arbitron Inc.
222 South Riverside Plaza, Suite 630
Chicago, IL 60606-6101
tony.hereau@arbitron.com