Points of View 2013 Study
Digital Place-Based Video Report

Download the Study Now

Register now and receive instant access to the study. (*=Required)

First Name*
Last Name*
Title*
Company*
State*
AL AK AZ AR CA CO CT DE DC FL GA HI ID IL IN IA KS KY LA ME MD MA MI MN MS MO MT NE NV NH NJ NM NY NC ND OH OK OR PA RI SC SD TN TX UT VT VA WA WV WI WY Other E-mail*
Industry*

Radio Industry Online/Web-Based Media TV/Cable Outdoor/Location-Based Media Ad Agency/Advertiser Investor/Financial Analyst Press/Reporter Student/Industry Enthusiast Other

Would you like to receive e-mails from Arbitron about studies and offerings?

Yes No, thanks

 

Over 108 million Americans see a video display each month, according to this 2013 study of the medium by Arbitron and Scarborough. Points of View examines Scarborough data to set universe estimates for digital place-based video by benchmarking the size and profile of total viewers and viewers for 10 distinct formats across the United States.

Which digital place-based format draws the largest audience and which one attracts the most hard-to-reach young male adult demographic?

Download the report now to find out.

The formats studied in this report are:

• Airports
• Doctors’ Offices/Hospitals
• Gas Stations
• Grocery Stores
• Health Clubs/Fitness Centers
• Office Building Lobbies
• Office Building Elevators
• Restaurants/Bars
• Retail Stores
• Shopping Malls

Last updated: 2.26.13

More Arbitron free studies and reports
Arbitron Home Page