The online Station Information Profile shows the information Arbitron currently has on file for the specified report period.
If you would like to make changes to your station’s information, please fax or mail an update letter to:
Arbitron Radio Station Relations
9705 Patuxent Woods Drive
Columbia, MD 21046-1572
Phone: (410) 312-8062
Fax: (410) 312-8619
The update should be on your station’s letterhead. Although we accept updates after the start of the survey, diary edit information is not retroactive. Updates will be effective for the diaries that have not yet been reviewed when the update is received.
If one city is listed, it should be your FCC-licensed city. If two cities are listed, the first must be your FCC-licensed city; the second may be any city with which you normally ID, provided the two cities are combined in a City Identifier at least once an hour during the Monday–Sunday 6AM–Midnight daypart throughout the entire survey.
Note: Requests for changes of home status must be made via a separate letter to Arbitron Radio Station Relations.
Arbitron uses the term “Station Name” to refer to a station’s most frequently used on-air identifier other than the station’s call letters or lone exact frequency.
Arbitron maintains a record of the Station Name submitted for all stations that submit station information. Arbitron Diary processors may crossreference this information when crediting Diaries.
Your Station Name on file with Arbitron may contain up to 25 characters (including spaces) and should reflect your station’s most frequently used on-air identifier.
While Arbitron will generally enter a Station Name into its databases exactly as submitted by the station, Arbitron will not enter Station Names in its database that include:
A Station Name must be used on-air at least four times per hour during the Monday-Sunday 6AM to Midnight daypart (or on more than 50% of the occasions when the station uses an on-air identifier).
Reminder: Arbitron assigns credit for whole number (e.g. “95”) diary entries via Station Name Diary edit procedures. If your station uses a whole number as an on-air identifier, you must submit the whole number as a part of your Station Name to be eligible for Diary credit.
Stations that simulcast all content 100% throughout the report period and that meet Minimum Reporting Standards are eligible for Total Line Reporting. Audience estimates for stations that receive Total Line Reporting are reported as a total line that combines the estimated audience of all stations in the combo. The total line is listed with the call letters of one station in the combo (the “primary” station), designated in advance by the combo.
Estimates for individual stations in combos that receive Total Line Reporting are not included in the lineup in any Arbitron syndicated reporting service. View additional information regarding prior trends and multi-book averages for stations that have requested Total Line Reporting.
Last updated: 1.30.13