Online Media Usage on a Hot Streak

According to the latest Arbitron/Edison Research “Infinite Dial 2009” study, about 42 million Americans aged 12+ listened to online radio in the past week and about 69 million Americans viewed online video in the past week. What’s more, about three in 10 Americans own an Apple iPod or iPhone. Learn more about the digital media habits of Americans in this just-released study.

Planning & Buying Radio Advertising in a PPM World

Your TRP goals will change in an electronically measured era. Download the PDF brochure to see how the Arbitron PPM® might change the way you plan and buy radio. Now includes the latest numbers from all PPM-measured markets, along with grids for Hispanic listening, Spanish formats and national audiences. Also available in Spanish.