Arbitron Radio Market Rankings: Fall 2008

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Rank Type DST Qual Type Market Name Metro 12+ Population
1 PPM BH  S New York, NY 15,393,700
2 PPM BH  S Los Angeles, CA 10,877,600
3 PPM BH  S Chicago, IL 7,813,900
4 PPM BH  S San Francisco, CA 6,013,700
5 PPM BH  S Dallas-Ft. Worth, TX 5,120,100
6 PPM BH S/PPM Houston-Galveston, TX 4,759,600
7 PPM BH  S Atlanta, GA 4,378,000
8 PPM BH S/PPM Philadelphia, PA 4,352,800
9 PPM BH  S Washington, DC 4,238,100
10 CM BH  S Boston, MA 3,912,000
11 PPM B  S Detroit, MI 3,866,900
12 CM BH  S Miami-Ft. Lauderdale-Hollywood, FL 3,559,700
13 CM BH  S Seattle-Tacoma, WA 3,353,200
14 CM  QD Puerto Rico 3,327,100
15 CM H  S Phoenix, AZ 3,249,200
16 CM B  S Minneapolis-St. Paul, MN 2,697,500
17 CM BH  S San Diego, CA 2,536,000
18 CM BH  S Tampa-St. Petersburg-Clearwater, FL 2,387,300
19 PPM BH * Nassau-Suffolk (Long Island), NY 2,325,200
20 CM B  S St. Louis, MO 2,299,000
21 CM BH  S Denver-Boulder, CO 2,298,100
22 CM B  S Baltimore, MD 2,271,500
23 CM H  S Portland, OR 2,078,300
24 CM B  S Pittsburgh, PA 1,975,700
25 CM BH  S Charlotte-Gastonia-Rock Hill, NC-SC 1,962,300
26 PPM BH * Riverside-San Bernardino, CA 1,854,600
27 CM BH  S Sacramento, CA 1,824,400
28 CM B  S Cincinnati, OH 1,773,000
29 CM B  S Cleveland, OH 1,764,400
30 CM H  S Salt Lake City-Ogden-Provo, UT 1,676,000
31 CM BH  S San Antonio, TX 1,675,200
32 CM BH  S Kansas City, MO-KS 1,599,600
33 CM BH  S Las Vegas, NV 1,586,300
34 CM BH  S Orlando, FL 1,519,700
35 PPM H * San Jose, CA 1,482,100
36 CM B  S Columbus, OH 1,448,200
37 CM BH  S Milwaukee-Racine, WI 1,447,700
38 PPM BH NA Middlesex-Somerset-Union, NJ 1,381,900
39 CM BH  S Austin, TX 1,381,800
40 CM B  S Indianapolis, IN 1,379,600
41 CM H  S Providence-Warwick-Pawtucket, RI 1,368,300
42 CM B  S Norfolk-Virginia Beach-Newport News, VA 1,334,800
43 CM BH  S Raleigh-Durham, NC 1,286,600
44 CM B  S Nashville, TN 1,237,500
45 CM BH  S Greensboro-Winston-Salem-High Point, NC 1,179,100
46 CM B  S Jacksonville, FL 1,140,100
47 CM BH  S West Palm Beach-Boca Raton, FL 1,117,800
48 CM BH  S Oklahoma City, OK 1,099,900
49 CM B  S Memphis, TN 1,069,400
50 CM BH  S Hartford-New Britain-Middletown, CT 1,051,800
Rank Type DST Qual Type Market Name Metro 12+ Population
51 S * Monmouth-Ocean, NJ 1,033,700
52 CM B  S Buffalo-Niagara Falls, NY 966,000
53 CM B  S Louisville, KY 953,500
54 CM B  S Richmond, VA 941,600
55 CM B  S New Orleans, LA 936,700
56 CM B  S Rochester, NY 932,800
57 CM B  S Birmingham, AL 886,400
58 S H  S McAllen-Brownsville-Harlingen, TX 868,900
59 CM B  S Greenville-Spartanburg, SC 863,400
60 CM H  S Tucson, AZ 839,600
61 S H  S Ft. Myers-Naples-Marco Island, FL 836,700
62 CM B  S Dayton, OH 824,200
63 CM  S Albany-Schenectady-Troy, NY 784,400
64 CM  S Honolulu, HI 766,100
65 CM  S Tulsa, OK 747,400
66 CM H  S Fresno, CA 741,800
67 CM  S Grand Rapids, MI 717,900
68 CM H  S Albuquerque, NM 701,300
69 CM  RD Allentown-Bethlehem, PA 700,600
70 CM  S Wilkes Barre-Scranton, PA 682,900
71 CM  S Knoxville, TN 669,900
72 CM  RD Omaha-Council Bluffs, NE-IA 627,500
73 S * Sarasota-Bradenton, FL 626,700
74 CM H  S Bakersfield, CA 596,900
75 CM B  QD Akron, OH 596,500
76 CM H  S El Paso, TX 594,700
77 S B  QD Wilmington, DE 592,000
78 CM B  RD Baton Rouge, LA 570,300
79 CM  S Harrisburg-Lebanon-Carlisle, PA 569,800
80 S H  QD Stockton, CA 561,100
81 CM B  RD Gainesville-Ocala, FL 560,700
82 CM H  RD Monterey-Salinas-Santa Cruz, CA 556,200
83 CM  S Syracuse, NY 550,800
84 CM B  RD Charleston, SC 542,700
85 CM B  S Little Rock, AR 542,000
86 S B  QD Daytona Beach, FL 538,900
87 CM B  RD Greenville-New Bern-Jacksonville, NC 528,900
88 CM H  RD Springfield, MA 525,800
89 CM B SM Columbia, SC 519,500
90 CM  S Des Moines, IA 516,400
91 CM B  S Toledo, OH 511,400
92 CM  S Spokane, WA 510,000
93 S BH  QD Lakeland-Winter Haven, FL 501,400
94 CM H  S Colorado Springs, CO 498,800
95 S BH * Ft. Pierce-Stuart-Vero Beach, FL 491,500
96 CM B  S Mobile, AL 489,300
97 S  QD Melbourne-Titusville-Cocoa, FL 485,600
98 CM  QD Madison, WI 477,300
99 CM  S Wichita, KS 475,100
100 S H  QD Boise, ID 472,700
Rank Type DST Qual Type Market Name Metro 12+ Population
101 S H  QD Visalia-Tulare-Hanford, CA 468,200
102 CM  QD Johnson City-Kingsport-Bristol, TN-VA 462,500
103 CM * York, PA 456,600
104 S B  S Lexington-Fayette, KY 454,800
105 S B  RD Lafayette, LA 452,600
106 CM B  S Chattanooga, TN 444,900
107 S  RD Ft. Wayne, IN 435,100
108 CM B  RD Huntsville, AL 435,000
109 S H  QD Modesto, CA 428,400
110 S B  QD Augusta, GA 428,100
111 S B  S Roanoke-Lynchburg, VA 422,700
112 S * Lancaster, PA 421,100
113 S BH * New Haven, CT 418,800
114 S  QD Worcester, MA 416,600
115 C H NA Morristown, NJ 415,300
116 S  QD Portsmouth-Dover-Rochester, NH 414,500
117 S H  QD Victor Valley, CA 412,900
118 S H  QD Oxnard-Ventura, CA 405,900
119 S H NA Santa Rosa, CA 403,900
120 C H  QD Ft. Collins-Greeley, CO 403,600
121 CM B  QD Jackson, MS 397,600
122 S H QD/SM Reno, NV 393,800
123 S BH NA Bridgeport, CT 393,400
124 S B * Pensacola, FL 389,900
125 CM  QD Lansing-East Lansing, MI 389,200
126 S B  RD Youngstown-Warren, OH 387,500
127 S B  S Flint, MI 360,300
128 S B  QD Fayetteville, NC 354,300
129 S  QD Canton, OH 347,800
130 C H  QD Reading, PA 346,800
131 S H  RD Palm Springs, CA 346,400
132 C H  QD Fayetteville (North West Arkansas), AR 340,600
133 CM B  QD Shreveport, LA 338,000
134 S B * Saginaw-Bay City-Midland, MI 331,100
135 S NA Appleton-Oshkosh, WI 326,800
136 S  RD Springfield, MO 325,400
137 S H  QD/SM Corpus Christi, TX 319,600
138 S  QD/SM Burlington-Plattsburgh, VT-NY 318,300
139 C BH  QD Newburgh-Middletown (Mid Hudson Valley), NY 318,100
140 C B  QD/SM Beaumont-Port Arthur, TX 316,600
141 S BH  RD Atlantic City-Cape May, NJ 315,200
142 S BH  S Trenton, NJ 312,700
143 S B  QD/SM Salisbury-Ocean City, MD 311,300
144 S BH  QD Tyler-Longview, TX 306,500
145 C H  QD Flagstaff-Prescott, AZ 306,200
146 S  QD Quad Cities (Davenport-Rock Island-Moline), IA-IL 303,800
147 S  QD Eugene-Springfield, OR 303,100
148 S B  QD Ann Arbor, MI 303,000
149 S H  RD Rockford, IL 301,500
150 C H NA Stamford-Norwalk, CT 300,600
Rank Type DST Qual Type Market Name Metro 12+ Population
151 CM B NA Fredericksburg, VA 299,500
152 S  QD Peoria, IL 299,000
153 S B  QD Montgomery, AL 298,400
154 C BH  QD Killeen-Temple, TX 292,200
155 S B  QD Biloxi-Gulfport-Pascagoula, MS 291,800
156 S B  RD Macon, GA 284,300
157 S B  QD Savannah, GA 280,300
158 C B  QD/SM Myrtle Beach, SC 278,600
159 S QD/* Asheville, NC 267,200
160 S  QD Huntington-Ashland, WV-KY 267,000
161 S B  QD Wilmington, NC 259,900
162 S B  QD Tallahassee, FL 259,100
163 S  RD Evansville, IN 258,300
164 S  QD Utica-Rome, NY 254,900
165 C B  QD Poughkeepsie, NY 253,600
166 C  QD Hagerstown-Chambersburg-Waynesboro, MD-PA 250,000
167 S  QD Portland, ME 239,300
168 C  QD Wausau-Stevens Point, (Central Wisconsin), WI 237,700
169 S  QD Erie, PA 237,400
170 S  QD Concord (Lake Regions), NH 237,300
171 S  QD Anchorage, AK 236,900
172 S  QD Lincoln, NE 234,300
173 C H  QD San Luis Obispo, CA 233,600
174 C  QD New London, CT 229,700
175 C  QD Ft. Smith, AR 228,000
176 C H QD  Wenatchee, WA 227,900
177 C  QD Morgantown-Clarksburg-Fairmont, WV 226,700
178 S B  QD South Bend, IN 221,600
179 C NA New Bedford-Fall River, MA 221,400
180 C H  QD Merced, CA 218,900
181 S H  RD Lubbock, TX 216,400
182 S  QD Binghamton, NY 213,800
183 S  QD Lebanon-Rutland-White River Junction, NH-VT 212,300
184 C H  QD Odessa-Midland, TX 211,700
185 S  S Charleston, WV 210,200
186 S B  QD Kalamazoo, MI 208,800
187 S  S Green Bay, WI 206,300
188 S B  QD Columbus, GA 204,900
189 C B  QD Tupelo, MS 200,600
190 C B  QD Dothan, AL 199,400
191 S  QD Manchester, NH 198,200
192 C  QD Traverse City-Petoskey, MI 197,100
193 C  QD Cape Cod, MA 196,800
194 C H  QD Amarillo, TX 195,300
195 C B  QD Clarksville-Hopkinsville, TN-KY 193,500
196 C H  QD Tri-Cities, (Richland-Kennewick-Pasco), WA 193,100
197 S  QD Topeka, KS 193,000
198 C NA Frederick, MD 192,000
199 C BH  QD/SM Waco, TX 191,000
200 C H  QD Chico, CA 190,800
Rank Type DST Qual Type Market Name Metro 12+ Population
201 C H NA Danbury, CT 190,000
202 C B  QD Rocky Mount-Wilson, NC 188,300
203 C QD Salina-Manhattan, KS 188,200
204 C H  QD Yakima, WA 187,600
205 C  QD Bend, OR 182,300
206 C H  QD Laredo, TX 179,200
207 C  QD Bowling Green, KY 177,000
208 C  QD Medford-Ashland, OR 176,900
209 S  QD Terre Haute, IN 175,100
210 S  QD Cedar Rapids, IA 174,900
211 S  QD Duluth-Superior, MN-WI 174,500
212 C H  QD Santa Maria-Lompoc, CA 174,400
213 C B  QD Hilton Head, SC 172,100
213 S H  RD Santa Barbara, CA 172,100
215 C  QD Muncie-Marion, IN 168,800
216 C  QD St. Cloud, MN 167,900
217 C B  QD Florence, SC 167,200
218 S  QD Fargo-Moorhead, ND-MN 167,000
219 C  QD Sunbury-Selinsgrove-Lewisburg, PA 166,300
220 C B  QD Champaign, IL 166,000
221 C  QD Winchester, VA 165,700
222 C H  QD Las Cruces, NM 165,400
223 S  QD Bangor, ME 164,100
224 C  QD Olean, NY 163,000
225 C B  QD Laurel-Hattiesburg, MS 162,300
226 C B  QD Alexandria, LA 161,700
227 C B  QD Ft. Walton Beach, FL 159,400
228 C  QD Elmira-Corning, NY 158,400
229 C  QD La Crosse, WI 157,600
230 C  QD Redding, CA 157,200
231 C B QD/SM Charlottesville, VA 156,500
232 C B  QD Lake Charles, LA 154,200
233 C B  QD Tuscaloosa, AL 153,700
234 C  QD Rochester, MN 152,900
235 C BH  QD Bryan-College Station, TX 147,000
236 C B  QD Muskegon, MI 146,800
237 C  QD Joplin, MO 144,700
238 C H  QD Twin Falls (Sun Valley), ID 144,600
239 C B  QD Panama City, FL 142,500
240 S  QD Lafayette, IN 142,100
241 S  QD Bloomington, IL 141,600
242 C H  QD Santa Fe, NM 141,500
243 C  QD Marion-Carbondale (Southern Illinois, IL 141,400
244 C  QD Dubuque, IA 141,300
245 C  QD Eau Claire, WI 137,800
246 C  QD Pittsburg, KS (Southeast Kansas) 134,200
247 C H  QD Abilene, TX 133,600
248 S H  QD Pueblo, CO 133,200
249 C  QD Columbia, MO 132,700
250 C  QD LaSalle-Peru, IL 131,600
Rank Type DST Qual Type Market Name Metro 12+ Population
251 C  QD Sussex, NJ 130,800
252 C  QD State College, PA 130,500
253 S  QD Waterloo-Cedar Falls, IA 129,000
254 C BH  QD Lufkin-Nacogdoches, TX 128,800
255 C  QD Lima, OH 126,600
255 C  QD/SM Parkersburg-Marietta, WV-OH 126,600
257 S  QD Wheeling,WV 126,000
258 C B  QD Florence-Muscle Shoals, AL 124,100
258 C B  QD Monroe, LA 124,100
260 C H  QD/SM Grand Junction, CO 123,000
261 C  QD Billings, MT 119,900
262 C  QD Kalispell-Flathead Valley, MT 117,400
263 S H NA Hamptons-Riverhead, NY 116,400
264 C B  QD Texarkana, TX-AR 115,200
265 C B  QD Battle Creek, MI 114,400
266 C BH  QD Wichita Falls, TX 114,300
267 C QD Grand Island-Kearney, NE 112,200
268 C B  QD Valdosta, GA 109,600
269 S  QD Altoona, PA 107,800
269 S  QD Montpelier-Barre-St. Johnsbury, VT 107,800
271 C B  QD Albany, GA 107,600
272 C  QD Augusta-Waterville, ME 105,800
273 C QD/SM Harrisonburg, VA 104,200
274 C B  QD Columbus-Starkville-West Point, MS 103,300
275 C  QD Mankato-New Ulm-St. Peter, MN 101,900
276 C  QD Rapid City, SD 100,800
277 C  QD Williamsport, PA 100,700
278 C  QD Elkins-Buckhannon-Weston, WV 100,000
279 C H  QD Sioux City, IA 99,300
280 C B  QD Watertown, NY 99,100
281 C  QD Sheboygan, WI 98,900
282 C B  QD Lawton, OK 91,900
283 C B  QD Decatur, IL 91,800
284 C  QD Ithaca, NY 91,600
284 C  QD Lewiston-Auburn, ME 91,600
286 C  QD Bismarck, ND 90,600
287 C  QD/SM Bluefield, WV 90,300
288 S H  QD Sebring, FL 88,800
289 C  QD Cookeville, TN 88,500
290 C H  QD San Angelo, TX 87,600
291 C  QD Hot Spring, AR 84,600
292 C  QD Grand Forks, ND-MN 83,800
293 C B  QD Jackson, TN 81,400
294 C B  QD Jonesboro, AR 78,200
295 C H  QD Cheyenne, WY 72,900
296 C  QD Beckley, WV 68,900
297 C  QD Mason City, IA 67,600
298 C H QD  Clovis, NM 65,500
299 C B  QD Brunswick, GA 64,400
300 C B  QD Meridian, MS 63,200
301 C  QD Casper, WY 61,600
302 C H  QD Aspen, CO 60,400

Market Type

CM
C
PPM
S		 - Continuous Measurement markets
- Condensed markets
- PPM surveyed markets
- Standard markets

Qualitative Type

S
QD
RD
*
NA

SM

 - Scarborough
- Qualitative Diary
- RetailDirect
- Extracted from the DMA® geography of a Scarborough report.
- Currently, there is no qualitative service available specifically for this
   Metro as it is part of a larger Scarborough Metro, DMA or TSA.
- Mid-Tier Scarborough

DST

B
H
BH		 - Black markets
- Hispanic markets
- Black and Hispanic markets

More information:

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Last updated: 10.14.08