Respondent-Level Data vs. Hispanic Summary Data Sets
| Feature | Diary Respondent-Level Data | Diary Hispanic Summary Data | PPM™ Respondent-Level Data | PPM Hispanic Summary Data |
|---|---|---|---|---|
| Data releases per year | 4 (most markets) | 2 | 13 | 13 |
| Software Processors | Arbitron software, such as SmartPlus®, Tapscan™ and Media Professional® | SmartPlus, Tapscan and third-party providers | Arbitron software, such as Tapscan and PPM Analysis ToolSM | SmartPlus, Tapscan and third-party providers |
| Language Usage | Spanish-dominant, English-dominant and more | Not available | Spanish-dominant, English-dominant and more | Not available |
| Demos tracked | Standard and nonstandard | Limited | Standard and nonstandard | Limited |
PPM™, SmartPlus®, Media Professional® and PPM Analysis ToolSM are marks of Arbitron Inc. Tapscan™ is a mark used under license.
Copyright © Arbitron Inc. Last updated: 3.20.09