County Coverage Sample Distribution Data

Sample distribution data for 2010 Radio County Coverage reports are now available for all Diary and PPM markets that have Metro counties located within County Coverage reporting areas. These sample distribution data, covering the previous calendar year, provide a demographic summary of population estimates and in-tab sample, as well as placement data.

For the 2010 County Coverage report, PPM sample distribution data provided represents annualized average daily data for that portion of the 2009 fieldwork year when PPM methodology was in place. Diary sample distribution represents County Coverage data for the 2009 diary placement year.

To view sample distribution data, first choose a state from the list below:

Diary surveys included in the 2009 Radio County Coverage from markets that converted to PPM measurement during 2008 (PDF)

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