Online Media Usage on a Hot Streak
According to the latest Arbitron/Edison Research “Infinite Dial 2009” study, about 42 million Americans aged 12+ listened to online radio in the past week and about 69 million Americans viewed online video in the past week. What’s more, about three in 10 Americans own an Apple iPod or iPhone. Learn more about the digital media habits of Americans in this just-released study.
Delivering the Gold Standard
When every advertising dollar counts, the industry can rely on Arbitron to deliver the gold standard in radio ratings in nearly 300 Diary markets.
Learn the compelling reasons why agencies and advertisers continue to use Arbitron radio ratings and consumer insights to guide their advertising decisions in local markets of every size.